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Mobile handsets aren’t just meant for communication viz. calls and SMSs but also act as an engaging gadget, thanks to those excellent games. Thank Java development, as it is what powers most of the mobile games that you fondly think of. It is the handwork of the Java developers, which let you, enjoy those pretty moments in the midst of your daily chores. Java development is one of the most widely used platforms for mobiles game development. Java 2 Micro Edition (J2ME) is what powers these highly graphical games in your cellphone.

 

It won’t be wrong to say that Java development has become the industry standard when it comes to mobile games development although it faces serious competition from platforms such as the iPhone. Over the last decade, many offshore centers have developed around the world, which is making this industry very competitive at the same time pushing technology to newer heights. You can very easily outsource your mobile games development services to these offshore development centers. The best option is to choose countries like India for outsourcing.  

 

One of the major reasons for popularity of the platform is the fact that Java 2 Micro Edition (J2ME) is a free and open platform, which makes it a cost effective option for mobile game development. The security feature of Java also makes it popular among developers and they swear by its security features. All these have made Java an industry standard backed by all major handset makers, with most of the present day mobile phones being Java-enabled.

 

Why Developers Choose Java for Mobile Games

 

  • J2ME consists of the Mobile Information Device Profile (MIDP) API. This is specifically designed for developing applications for mobile devices including mobile phones. This feature takes into account all the limitations and constraints.

  • The technology behind Java is so strong that it cannot access or affect other applications running on the phone/device. This avoids regular phone crashes, which is so common with other development platforms.

  • The amount of diverse options that developers have in development of mobile games is unmatched when it comes to other platforms. It allows the incorporation of high usability and value features.

  • Java is very portable in nature, which follows the simple technology principle “write once, run anywhere.” In other words, this means that mobile games and applications developed for one handset can easily be used for others.

  • J2ME offers highly superior user interfaces with rich graphics. This gives it the ability to function off-line and out of wireless coverage. These games can be played using peer-to-peer networking.  

 

All these advantages make Java development the favorite platform when it comes to development of mobile games. For more information Java for Mobile Development and to get some finest gaming apps for your business, visit http://www.evontech.com/j2me.html.
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One of the biggest concerns when it comes to Flash development, is search engine optimization. Flash developers traditionally find it hard to index their website on search engine result pages or SERPs. But, over the years Adobe has brought in much needed changes to Flash, which makes it possible to optimize these websites. Flash SEO is one of the debated and challenging topics for optimizers. However, don’t believe the myths that Flash development will kill your chances of optimization.  

 

The best way to go about Flash SEO is to hire the services of a good offshore development center. You can easily outsource your development to these centers, as expert developers handle your project. They have years of experience optimizing websites of all genres. They will not only add graphical supremacy to your website but also make sure that your custom development website figures high on the search engine.

 

Best Flash SEO Tips

 

  • Make sure you hand code Flash content into HTML instead of using an HTML editor such as DreamWeaver. The problem with HTML editors is that they embed Flash content into the page as binary code, which cannot be crawled by search engine spiders. With hand coding you can add alternate text and hidden description to Flash files.

  • In Flash development, it is common to embed text onto an image file to make it look better. Search engine crawlers text that is embedded makes you miss out on valuable SEO points. You should always use the text files as separate elements.

  • Flash developers have a tendency of developing dynamic Flash pages where the entire website loads on a single page. This isn’t good for SEO and it is advisable to break the elements into pieces and add them on separate pages. Make sure that the pages are divided into individual URLs, which is ideal for SEO.

  • It is important to use noscript tags to include the text embedded in SWF files. This should be done to ensure that the text elements are displayed even if user’s browser doesn’t have Flash player installed in it.

  • In case you have a Flash and HTML version of the same website, you could set the Robots.txt file to ignore the SWF content and push only the HTML content to the search bots. This will help in optimizing the website.

  • In the testing phase, disable JavaScript in your browser and refresh the page. Note the elements and the text that appear on the page. This is exactly what the crawlers will read. Does this impress you? If not try out something different.

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These Flash SEO tips will help you in optimizing your website. No longer will you have to abandon that great looking website just because it has been made in Adobe Flash. Now get your own Flash Website and get a free quote at http://www.evontech.com/flash-development.html.
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If you are looking to promote your business using the new media i.e. mobile or web, you need to opt for custom development. Although there are a lot of third-party platforms and applications available, they won’t give you the same mileage as custom development. You can easily hire mobile developers or web developers to give your business the much-needed edge over your rivals. Consumers today have a wide range to choose from and this requires you to catch them at one go. Imagine the power and benefit a unique website or mobile app will bring to your business.

 

Outsource your custom development project to an offshore development center and you will have a potent marketing tool in your hand. Here expert designers and developers work on your custom website or mobile app and use all their expertise to add value to your business. You don’t have to manage an in-house development team and get the projects developed on demand. You will save both time and money by outsourcing your development project. You will also get excellent support services from these developers.

 

Tips To Keep In Mind for Custom Development:

 

  • Chalk down the requirements that you have with your website or mobile app. Your application should meet these requirements as a priority. You can later add gloss to the website or app to make it look classy.

  • Be innovative and creative with your project. The essence of custom development lies in the fact that you create something new in your website or mobile app. You can borrow good ideas from popular products but you need to add your own touch to it.

  • Interview developers whom you want to hire for your project. They need to be competent in creating something, which hasn’t been done yet. Remember it is very easy to copy a good website or app but it takes good skills pioneer one.

  • Verify the credentials of the company that you outsource to. You can ask for references from your friends and colleagues. If you are impressed by the testimonials, then try verifying the authenticity of these testimonials.

  • Make sure you don’t over develop your website or app. There is a tendency among amateur developers to overdevelop websites or apps. This confuses the users and acts as a deterrent to your business.

  • Know the platforms very well before you proceed with the development process. Be it PHP, iPhone or Drupal, you need to know the technology in-depth or else you will encounter bugs and errors and your users will not stay engaged in your business.  

 

These tips kept in mind will help you in developing websites and applications, which add a lot of value to your business. Remember there is no alternative to custom development in today’s world and you can find some best services at http://www.evontech.com/custom-development-services.html.   

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In the last decade or so, business has gone through a dynamic change and so have the marketing tools used for promotion. Application development for web and mobile has become the favourite with marketers. Developers are high on demand because of this upsurge. More and more businesses look to hire experienced developers for all their web and software development requirements. From manufacturing companies to hospitality industry and from travel services to those dealing in real estate, all are looking for custom application development to expand their businesses.

 

One of the best things to do when it comes to custom application development is to outsource the project to offshore development centres. This way you will be able to hire the best developers based on the need of your project. You don’t need to have them under your direct payroll and neither need to incur any expense on training them. This model is followed equally by the top multi-nationals and the small SMEs spread around the world.

 

Tips To Hire Custom Application Developers:

 

  • First and foremost, look for expertise in the field when hiring custom application developers. Some specialize in iPhone development while others in technology such as Java. You need to hire dedicated developers rather than opting for people who do multi-tasking.

  • Look at the portfolio of the application developers before you seal the deal with them. This is important, as you need to judge their competence before awarding them the project.

  • Make sure that they write clean and semantic hand codes for your custom application. This is important, as there are many firms which copy codes even though you might award a custom development project to them.

  • Try to avoid firms, which have a minimum period of hiring. This might be a complete waste of your precious money if you have a small application to develop.

  • Pricing is a key issue that you need to deal when it comes to hiring custom application programmers. Do a wide research on the prices being offered by different offshore development firms and choose the best, which suits your budget and needs. You can also hire developers on hourly, weekly or monthly basis, which might prove more cost effective to you.

  • You also need to know the turnaround time of the developers that you hire for your project. You might need your application developed within a certain time period and you need to make sure that developers follow the deadline.

  • What are the kinds of support services you need? This is an important consideration when it comes to custom development of your application. You need to make sure that the developers attend to your problems within a short deadline. 

Although these tips are enough, when it comes to hiring custom application developers, there might be some other considerations to make which might be unique to your project. To get your perfect application developed, get a free quote now at http://www.evontech.com/custom-development-services.html.   

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Does this sound sweet? SugarCRM is an open-source software-solution vendor and is also known as Sugar Customer Relationship Management (CRM) system. SugarCRM development is extensively used by businesses to streamline their customer management processes. SugarCRM developers provide robust solutions to businesses integrating information system that is used to plan, schedule and control the presales and post sales activities in a business organization. It encompasses all aspects of dealing with prospects and customers including sales force management, call centers, marketing and technical support in any business.

 

It makes communication between the customer and business smooth creating an effective feedback mechanism. Although there are a number of Customer Relationship Management systems in the market, SugarCRM stands out. SugarCRM is developed using PHP and provides basic CRM functions like sales management, lead tracking, project management and issue tracking among others. Available in both free and commercial versions, it has revolutionized the market ever since its launch.

 

Ever since its launch is 2004, SugarCRM has become one of the favorites among businesses around the world. Hundreds of offshore development centers have emerged around the world, which are delivering custom solutions to clients. A business can easily outsource their custom development projects to these places and get solutions developed by developers to meet every budget. The purpose of using this technology is to improve long-term growth and profitability by understanding customer behavior and shaping policies based on these understanding.

 

Advantages of SugarCRM

 

  • Integrating SugarCRM for any customer centric business is very easy. Developers create easy and web-based solutions, which are intuitive in nature. You will require no prior knowledge or experience to use it for your business.

  • Since there is a free version of it, you will incur no cost on the application. The only cost is for customization and support. The free version of this CRM is powerful and can be used by small and medium businesses.

  • There are 40 major development tools, which can be integrated to give your business a robust solution and meet your needs along with those of your customers. Think of a customer management tool and rest be assured that it comes with SugarCRM.

  • Expert developers can customize your application to any level, which helps you in having a completely unique solution to meet exact business needs. A wide variety of plug-ins available helps in customization.

  • Sugar Customer Relationship Management can be used across various platforms, as its operating system neutral. So be it Linux, Windows, Mac or UNIX, you will be able to run your application easily.

All these advantages make SugarCRM the best customer management tool for your business. You will not only be able to satisfy all needs of your customers but also increase business leads through them. For expert services and development of SugarCRM for your business, visit http://www.evontech.com/sugarcrm-development.html.
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WordPress has become the favorite content management systems in the world. There are thousands of blogs and websites, which use WordPress. These include company blogs, personal blogs and websites. WordPress developers are using this cutting edge technology to provide robust and pragmatic solutions to businesses. Multinationals like Yahoo, CNN and Wall Street Journal use WordPress development to manage their blogs.

 

This is an ideal platform for development and customization of websites. Although popular with bloggers, WordPress CMS can be conveniently used for all kinds of web portal development. It is extensively used for design works, integration, module installation and existing modification

 

In the last decade number of offshore development centers have emerged which are providing cost effective website and blog solutions to businesses. You can outsource your custom development projects to these developers and get highly interactive websites and blogs developed. WordPress CMS, being customer friendly, is used extensively to publish and manage websites and blogs. As a user, you don’t need to have technical expertise to use it.

 

Advantages of Outsourcing WordPress Development

 

  • Your website or blog is developed by expert developers who have experience of working on varied websites and blogs ranging from company blogs to ecommerce sites and galleries. This varied experience lets them deliver solutions, which meet the exact needs of the business.

  • Offshore centers have huge experience in search engine optimization, which is one of the must-haves if you wish to make business out of your blog or website. This helps in increasing targeted traffic to your website and adds to your brand value.

  • You will be able to hire the best developers from around the world which isn’t possible when you recruit someone directly into your payroll. You also don’t need to incur any cost on the training of your employee.

  • When you outsource you get the option of hiring services flexibly depending on your exact needs.  You will have the option of hiring developers at hourly, daily, weekly and monthly basis. This is ideal for businesses, which have a small budget for their website development needs.

  • Offshore development centers offer you support after development of the website or blog. This is especially needed in case of WordPress development, which will be of great help if you are new to the web technology.

  • Offshore development centers take extra care in client handling to build a good reputation in the market so that old customers refer them to fresh ones. For the same reason, they also maintain transparency in all financial transactions.

 

These reasons make outsourcing WordPress development such a good proposition for small and medium businesses. You not only save money but also get awesome products developed by expert WordPress developers like at http://www.evontech.com/wordpress-development.html
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If you want to flash your website then do it with Adobe Flash. Throughout the world, Flash is used extensively for the purpose of adding gloss and interactivity to websites. Just hire Flash developers and you will see the difference it brings to your website. In this world, which is crazy about social networking websites, the technology has added to the X -factor of many such social and community networks.

 

Network websites like Famster are developed completely on Flash. Apart from these, many social network games are developed using Adobe Flash. This has helped in increasing the interactivity and thereby popularity of these websites. Flash developers bring in that variety to social networks which other development platforms are unable to do. Many of the popular applications, which run on Facebook and Orkut, are created with Flash.

 

Over the years a brigade of developers are creating applications, which help in promoting brands and businesses over these social networks. You can easily outsource your custom development to an offshore development center and get your Flash development done by experts. Outsourcing these developments is also cost effective as you can choose among hundreds of such companies, which offer competitive pricing.

 

Tips To Hire Flash Developers for Social Network

 

  • You need to make sure that the developers you want to hire have adequate knowledge of the technology and have previous experience of developing applications for social networking websites. You can check their portfolios to verify the kind of work they have done in the past.

  • Creativity and innovation are must for Flash development. You need to hire developers who can innovate as you have only a few seconds to catch the eye of the viewer. The developers must be creative enough to shape their innovation into reality. This will give you a competitive advantage over your rivals.

  • Pricing is a key issue while hiring individual developers or outsourcing your custom development to an offshore development center. Do a quick research on the pricing on the Internet and negotiate a good deal with the firms. See if these firms allow you to hire developers on a flexible basis like hourly, daily or monthly.

  • Marketing your applications in these social networks is an important part of the entire exercise and many offshore development centers carry out marketing campaigns for you as well. Hiring these firms will help you get an end to end solution under one roof.

 

Keeping these tips in mind you can easily hire Flash developers who will help in leveraging these social networks and community networks to promote your business and reach customers with your products and services. For such services, feel free to visit http://www.evontech.com/flash-development.html.
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Small and medium businesses are leveraging the power of Internet and one of the technologies, which are helping their cause, is Drupal. Among all the content management systems in the world, Drupal development has become one of the favorites. Around the world, Drupal developers are providing robust solutions to businesses, which require very little technical expertise to manage. The number of small businesses using Drupal is growing every day.

 

What has helped the cause of these businesses is the fact that hiring developers is easy as there are hundreds of offshore development centers, which are catering to the business needs of small and medium businesses. It is very easy to outsource custom development projects to these centers as they have the technical expertise to handle the job. Developers here have the expertise of handling different genres of websites.

 

In these offshore development centers, you can hire developers on hourly, daily and monthly basis depending on your business needs. This gives you a chance to lock horns with their giant competitors. Gone are those days when big businesses could only afford to use the Internet to promote their products and services. Drupal CMS has changed it all for the small and medium businesses and is providing them a competitive advantage.  

 

Reasons for Drupal’s Popularity

 

  • It is an open source development platform and you won’t have to incur any expanses on licensing it. It has been written and distributed under the GNU General Public License. It is being extensively used for small and medium business websites.

  • It is one of the easiest content management systems in the world. Most of the users don’t require any technical expertise to manage and publish their content using Drupal CMS. They can also add graphics and media elements easily to their website.

  • Developers and users swear by the versatility that Drupal brings to business websites.  For custom development of your website, there can be no better CMS than it.

  • Drupal is very cost effective compared to traditional ways of building and managing a website. Offshore development centers make it better with the immense competition that they have.

  • It is very easy to create e-commerce websites using this technology. Shopping carts, galleries and secured payment gateways can easily be developed using Drupal, which helps you sell products and services.

  • The popularity of Drupal has fuelled the growth of groups and forums on the Internet where you can easily get solutions to your entire problem. It is a community-based platform where developers share their knowledge.

 

These things make Drupal so powerful and an ideal platform for small and medium businesses. All who have joined the Drupal league have immensely benefitted from it. So when are you planning to join? To get started, visit http://www.evontech.com/drupal-development.html.
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Search Engine Optimization is like playing chess, the only difference being you play with the search engines rather than any opponent! As like every year SEO trends 2011 bring in completely newer propositions into the game, retaining a few old tried and tested ones. SE optimizers need to follow these trends to ensure they can rank their clients’ websites right up in the search engines result pages (SERP) for targeted keywords.

 

If you are an optimizer or looking to outsource your optimization to an offshore development center, you need to be well aware of the SEO trends 2011. This will not only help in managing the text and multimedia content on the site but will also give you much needed knowledge in selecting the best optimizers for your website.

 

SEO Trends 2011 You Need To Know

 

  • Two Search Engine World – For many professional Optimizers optimization means doing it for Google. This is set to change with the convergence of Yahoo and Bing. Although Google still holds more than 60% of the search share, ignoring Yahoo and Bing would mean not targeting close to 30% of the potential visitors. So you need to keep Bing and Yahoo in mind while optimizing.

  • Personalized Search – Google has been an early mover and this is going to be one of the hottest trends. In this, a virtual fence is created around a user’s search, which ensures only quality material pops up in search result based on the taste and search history of the users. Good Optimizers are implementing solutions to cash in on this trend.

  • Social Media Marketing – If your website is not on Twitter and Facebook, you could lose out in the battle with your competitors. Your URL also needs to figure in the blogosphere, which will attract the search engine crawlers more than with mere on-page optimization.

  • Real Time Updates – This will be a popular SEO trend for many coming years. If the content on your page is updated regularly and the visitors have an easy feedback mechanism for their benefit, you will see your website soar high in search engine result pages.

  • Multimedia Optimization – Most of the websites take their multimedia content lightly and don’t care to optimize unless they deal only with these content. This will be one of the territories to watch out for this year.

  • Mobile SEO – With the number of people accessing the Internet with their cell phones, a major territory under development is mobile SEO. Good search engine optimization companies are already focusing on this.

 

If you want to make a difference with your website this year, you need to keep these tips in mind and then only you will get expected results from your SE Optimizers.  For more information on search engine optimization tricks, visit http://www.evontech.com/search-and-content-indexing.html.
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Liferay is an open source and free enterprise portal, which is mainly used to enable corporate extranet and intranet. It is also described as a web application framework or content management framework. It has all the features that a website can offer its users. It is made of many functional units, which are known as portlels. Written in Java, Liferay offers extensive support for extensions and plug-ins for many programming languages. It runs on any Java Runtime Environment powered computer system and should be coupled with an application server. Liferay is a programming interface for Java programmers, but the administrator can install the website without having sound technical knowledge. This is the primary feature of Liferay. Some features of Liferay, which have made it so popular among businesses, are mentioned below:

 

Simplified User Interface Development: It offered simplified internal and external websites for different users. It uses a singular presentation layer for all businesses.

 

Flexible Enterprise Integration Framework: Its central presentation layer allows administrators, users, and developers integrate various services from backend applications.

 

Liferay Secure Single Sign On: It can integrate all different systems for the end-users while they can access these applications by logging in through the Secure Single Sign On.

 

Custom Fields: The administrator now can edit, add, and customize attributes of the users directly from the portlets of Liferay without accessing or modifying the company database.

 

Liferay Extensive Support: Liferay provides support for different platforms such as web content, documents, blogs, image files, calendar, forum, bookmarks, wiki pages etc.

 

Rules Engine Integration: Liferay allows ‘Contextual Personalization’ based on the location of the end-users and their activities.

 

Liferay Communities: Liferay end-users are grouped into several communities, so that they can enjoy effortless and flexibility administration.

 

User Personalization: With the permission of administrator, the user can personalize his website pages. He can add and remove content of his website. The user can keep his website private or make it public as well.

 

Liferay Role Based Content Delivery: Liferay portals let many users access one URL. Of course, the administrator has to allow user-access after assessing user role and preferences.

 

Liferay Single-Click Configuration: It has single click configuration, so that everyone within an organization can enjoy fast user interface.

 

Liferay Dynamic Drag and Drop: Liferay allows its users to move different entities of their portal by simple drag and drop option.

 

Liferay Workflow Framework: Liferay offers workflow APIs for better user experience. The user can save a good amount of development hazards by using these tools. It integrates workflow engines within the portal. It also allows the users to make their own workflow according to the operational needs.

 

Liferay Performance Monitoring: It offers a set of performance assessing tools to the administrator.

 

Apart from these features, there are many new features added to this tool. Some of them are:

 

·         Work From the Desktop

·         Search and Tagging

·         Multi-lingual Support

 

To avail extensive Liferay Development Services, visit http://www.evontech.com/open-source-erp-crm-openbravo-opentaps.html.
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Web 2.0 is a new-age web application, which encourages interactivity, information sharing, and collaboration on the Internet. It is quite opposite of a website, where users can take a passive view of the content. Web 2.0 is based on user interaction. All social networking sites, video sharing sites, blogs, forums, wikis etc. are examples of web 2.0 application.

 

Derived in 1999, web 2.0 is the pioneer of modern website marketing through social media. Where interactivity is the only required measure, web 2.0 brings a new era to web development. Whether you are on a B2B or a B2C business format, customer interaction is given utmost priority in a business. With the new technologies of web 2.0, business houses have started implementing their customers’ feedback into business processes.

 

Web 2.0 technologies have brighter and wider features. It can be implemented on any platform at the convenience of the business house. If you are present in social media like Twitter or Facebook, you can directly interact with your customers. If you are there in Linked In, you can build a strong professional network for your business. If you want to share a video of your latest product, you can post it on YouTube. For customer feedback, forums are great. If you want to create brand awareness, you can post blogs. The scope is huge however; the success depends on how you use it.

 

Web 2.0 is good. What next?

 

If you are wondering web technologies have met the ending point with the introduction of web 2.0, you are wrong. Like every technology is followed by a more advanced one, web 2.0 is assumed to get overshadowed by web 3.0 shortly. The stage to welcome web 3.0 will be ready with a few years, as expected by the experts. Assumptions are already on a hype since the phrase was coined in 2010. While many opine that it will widely change our web experience, others feel that this evolution would not be prolific for human intelligence. However, some expected features of web 3.0 are mentioned below:

 

Web 3.0 will be based on semantic web. This is a technology, where information and data are stored in such a way that the computer systems understand them. It may give birth to a next-gen artificial intelligence. 

 

It can lead to a virtual web. With the advent of web 3.0 and virtual games, it is clearly evident that it will discover a new web, based on a virtual world.

 

Web 3.0 may bring the concept of personal desktop. It will give you the option to save your data and access it from anywhere of the world. You just need to login to your account from same browser.

 

It is assumed that web 3.0 will allow users to drag and drop files from their desktop to the internet browser. A number of features such as 3D, seamless animation, high-definition graphics, audio, and video are expected to be imbibed in web 3.0.

 

To get Web 2.0 services and more visit http://www.evontech.com.
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Joomla is the most popular content management system, however, it cannot be denied that social media is one of the hottest buzz creators in today’s age. In spite of the compactness of Joomla, it lacks integration with social networking sites except for RSS feeds. This is considered as the major flaw of this CMS. But there are downloadable social media applications available for Joomla web pages. These social media plug-ins for Joomla are free and easy to download and install. Any Joomla administrator can include these features in his Joomla website easily and efficiently.

 

Why you will need these social media extensions for Joomla:

 

With the increasing popularity of social media, social media optimization has become a powerful tool for website marketing. With these plugins, you can connect and integrate with the most popular social networking sites such as Twitter, Linked in, and Facebook. This will generate more traffic to your website.

 

The social media enthusiasts will come to know about your content through these extensions and they will know that you have high-quality content to share with the world. This is also very important to make a strong web presence.

 

The social media plugins are the greatest way to value your social consumers. On the other hand, your consumers will understand that you want them back at your website.

 

Best social media extensions for Joomla:

 

Joomla AddThis Plugin: With this extension, you can include AddThis button at any part of your website. This compact plug-in can let you add, share, and bookmark all major social networking sites. This tool comes very handy if space is the real concern.

 

Social Bookmarking Plug-in for Joomla: This extension can add links just below your content. There are 60 different styles and applications in this plug-in. This application will let you add all social media sharing and bookmarking facilities.

 

Joomla Sociable Plug-in: This plug-in can automatically add social media sharing and bookmarking links at the end of your content. In this extension, you can have all the social networking sites and you can choose which sites you want to show up first. This is a fast and reliable way to integrate your website with social media.

 

DiggIt Joomla Plug-in: This is the best option for bookmarking your website with the major social networking sites.

 

Twitter Plug-in for Joomla: This module automatically sends a predesigned tweet with your every published content to your twitter account. This can create awareness about your website among your followers and at the same time, saves time, if you have dearth of it.

 

Digg Plug-in for Joomla: It is sometimes very useful to show off your popularity in the social media. Digg module successfully shows statistics about your conversion rate, most Diggs, oldest Dugg, and most recent Dugg etc.

 

For extensive Joomla Development and media services, visit http://www.evontech.com/joomla-development.html
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Web business is on the rise. Various techniques and methods are being used by the business houses to make their company website popular with the global audience. Earlier, SEO was the sole technique of website promotion; however, with the induction and popularity of social networking sites in our daily life, business houses have started implementing another technique, namely Social Media Optimization or SMO. It is a method, in which a website can be optimized through social media. In other words, it is an online process for website promotion, where businesses share website information about services and products with their online social community or group.

 

For SMO, the most important thing to determine is which social networking sites should be opted for. There are many social networking sites such as Twitter, Facebook, Linked in, ibibo, mix, Myspace, Flickr and many more. You need to select the social networking sites very carefully, so that your website content can reach the maximum amount of readers.

 

Posting content and building links… these are the crucial factors for success of SMO. Content can be of any form such as article, photo, video etc. Content should be shared with your social audience regularly. Link building is another vital point for making your website popular. Link your website with popular social networking sites. This method can invite more traffic to your site, and thereby increase rank of your website pages on search engines.

 

Other methods of SMO:

 

Blogging: Create your company blog. This is the cheapest and most efficient way to promote your website by sharing vital information about your company and its services.

 

Book marking: Tag your website pages so that your social consumers can bookmark the content of the website.

 

Forums: It is the easiest way to promote your website links and keywords. It allows web users to discuss about your services.

 

RSS feeds: Through RSS feeds you can publish latest news and videos.

 

Video and photo sharing: You can share your videos and photos with the social networking sites to generate more traffic.

 

Rules of SMO: There are some rules to follow where social media optimization is involved.

 

Increased linkability: Update your website regularly after an interval. Linkability can be enhanced through blog posting, white papers etc.

 

Making easier tagging and bookmarking: Make provision in your website that the users can tag and bookmark your web pages.

 

Inbound links: Inbound links can make your page rank higher on the SEO and at the same time can popularize your site. You can declare rewards to inbound links for better results.

 

Content Update: Frequently update your content with audio, video, or photo.

 

Create mashups: Different websites use different technique for mashup however, RSS feeds can be very handy to create and increase mashups.

 

Increase participation: No matter if your product is discussed or not, you should always participate in the discussion to create awareness of your existence.

 

Bang on target (Audience): You need to trace your target audience to mold your content according to them.

 

Build influential content: Content is the most vital aspect of a website. Be it an article, blog, or video, a content says it all about your website.

 

Be yourself: In SMO, there is no chance of faking it. Your social identity will build your self-identity as a business house.

 

For more information and social media optimization services, visit http://www.evontech.com/open-social-integration.html.

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The world is fast growing and so is technology. In this scenario, there is a never-ending demand growing from the users’ end and to cater to this huge demand, businesses houses highly rely on offshore custom development. Be it any industry, manufacturing or banking, retail, oil and gas, or insurance or IT, software plays a vital role to manage all internal and external business processes. The ready-made software that is available in the market does not provide all the required solutions to a business house, no matter if it is a small enterprise or a big corporate house. Here comes the concept of custom software development in action. The customized software is made of keeping the specific wants and needs of a business house in mind. To capitalize custom software development platform, thousands of enterprises have started offering such software programs. This revolution gives birth to the popularity of outsourcing. These offshore companies offer reliable and less expensive software solutions to businesses around the world.

 

Advantages of offshore custom development:

 

Flexibility of offshore development: The host companies outsource their requirements to offshore development company. An offshore company always has dedicated and skilled resource of developers and software professionals to understand and deliver product according to exact requirements. The host company always can contact dedicated team to know the progress or to give suggestions, if any.

 

Cost-effective software solutions: If you want to get better results within your monetary limitations, offshore custom software development is ideal for you. The host company can escape costs associated with building a dedicated team and other consultants’ fees, if they outsource the project to another company.

 

On-time project delivery: Generally, it is seen that host companies don’t have skilled manpower to deliver projects timely. Moreover, even if they hire professionals, they may need to provide proper training programs to educate hired people for the requirements. By outsourcing, they can simply escape these hazards and can get the software delivered on time.

 

Concentrate on the core products/service: The outsource company can concentrate on its own services or products more, if they don’t have to focus on custom software development. The new outsourcing concept really helps businesses to attain their goals without giving attention to what they need to brush up.

 

A relation based on interaction and dependability: Offshore custom development allows a huge scope for building interdependence among businesses. With the advent of open source platform, they can easily see what changes should be made and thereby increase interaction.

 

In this competitive world, the main aim of all businesses is to sustain and custom software development helps building interdependence and provides equal chance of growth for all enterprises. Moreover, it saves time and costs as well. For your perfect outsourcing and offshore partner, visit http://www.evontech.com/what-we-do.html

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Do you know 69% of travelers have smart phones?

 

With the advent of smart phones and high-end mobile applications, our travel experience has become more comfortable and easier. Earlier, people used to leave their mobile phones before going out for a holiday, because it was their own family time and mobile phone might interrupt their fun time. However, these days, travelers carry their smart phones with them simply because they can access internet through these handsets whenever they want. Mobile development for travel industry offers a wide range of services; from mobile version of travel sites to road map; from traveling tips-giving applications to flight notifications, there is a world you can choose from!

 

Advantages of travel mobile application development: There are a number of reasons that mobile application developments are gradually embraced by travel industry. Since the whole process is based on open source development and outsourcing, every business can reap profits by trying their hand in this development. Given below are some advantages of mobile development for travel industry:

 

·         There are custom mobile applications, which can be easily downloaded to your smart phone.

 

·         These applications can give you various tips for your destination, its sightseeing sites, and drawbacks (political unrest, natural disaster etc).

 

·         There are many mobile applications, which guide the travelers with route maps and directions in details. This is very useful since it allows travelers to decide their own do’s and don’ts.

 

·         Capitalizing on this development, many mobile versions of travel sites are launched. The travelers can access all the information from the site on their smart phone application.

 

·         Carrying your smart phone, along while traveling can make your trip greener. The travels once used to carry papers, maps, advisors, language translator, phrasebook etc. however, now with their smart phone, they can do all the tasks on their handset.

 

·         When web 2.0 technologies are concerned, smart phones are powered with social media access. The travelers can share their travel experience, pictures, and videos on the social networking sites.

 

Travel mobile application- Facts and myths:

 

·         Most of the travelers prefer free mobile applications with smart advertisements, while very few users would vote for paid applications.

 

·         E-accommodation and flight e-booking are the majorly done activities that travelers enjoy on their smart phone application.

 

·         You can always check your mobile application efficiency with analytics, available online. You will also discover how the application is accepted and feedback from other users.

 

Drawback of mobile development for travel industry: The main challenge for the mobile application developers for travel industry is that it is still untouched by the mainstream appeal. A 2010 survey on US online users stated that almost 85% of them did not know how to use the location-based mobile applications.

 

A long way to go to reach the mass, nevertheless it has started. And, a revolutionary work is done in this field by many companies like at http://www.evontech.com/travel-a-liesure.html
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A business house, no matter if it is a small, mid-size, or large one, always has to have a clear idea about its basic needs. Be it a service-based company or a product-based business, ERP (Enterprise Resource Planning) is a basic requirement of all organizations. If a company knows what exactly it wants from an ERP system, a custom ERP solution is best for it. Custom ERP development not only takes care of the specific requirements of an organization, but also enhances efficiency of the entire business cycle.

 

A misconception about custom ERP solutions: Many people would argue that developing custom ERP would cost higher than an ‘off-the-shelf’ ERP solution, since it is built keeping in mind a company’s specific requirements. This is nothing but a misconception. An ‘off-the-shelf’ ERP system is larger in size and it addresses all ERP solutions at a time. When you implement an ‘off-the-shelf’ ERP within your business, you will need some modification to be done on it to fit into your business requirements. So a second level development for customization would be needed. Moreover, there are added expenses of buying the software along with the customization and development fees.

 

Advantages of custom ERP solutions: There are number of advantages of customized ERP over the packaged ERP solutions.

 

·         It meets all your business requirements. You can side away the unwanted features of an ERP system, if you don’t want them in your business process.

·         Custom ERP software is a least maintenance software.

·         It is less expensive than packaged ERP tools.

·         Custom ERP software can be easily implemented in modular format within an organization.

·         It decreases the chances of risk related to cutover of big projects.

·         Custom ERP system is based on your business strategies, so that you should not mold your business processes to fit in the ERP system.

·         For those business processes, which are static, Custom ERP solution is best. For example, accounting ledger is a static process that does not drastically change with time. For these business tasks, custom ERP is ideal.

·         Custom ERP software is supported by skilled developers. If you face any technical difficulty in implementing or functionality, the developers are ready with solutions.

 

Disadvantages of custom ERP development: For startups, implementing custom ERP solution would be a costlier idea, compared to a general packaged ERP. Many enterprises would not encourage the fact that their employees would mold the software according to their requirements. Packaged ERP solutions are receptive to modifications and changes, unlike custom ERP solutions, since they are built to meet some specific purposes. Packaged ERP solution is ideal for competitive environment. If competitive advantages exist, custom ERP solution is a big no-no for business houses.

 

To develop open source ERP for your specific business requirements and customize it, visit http://www.evontech.com/open-source-erp-crm-openbravo-opentaps.html

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Custom CRM actually refers to a specifically built software, keeping in mind the specific purpose of an organization. This is the basic difference of custom CRM development from packaged CRM development. A customized CRM system allows companies to implement more complex database system within the organization. The system can be accessed by all, from management to different departments. Generally, Customer Relationship management system takes care of your relationship with your existing customers, increases business and goodwill, generates sales reports, develops future plans, and thereby increases the number of potential customers. If a business house wants something more from the system, it can go for custom CRM development. For example, if you need a solution to be integrated with mobile applications, it can be imbibed with latest technologies such as mobile functionality. 

Why custom CRM development: There are many reasons that an organization should go for customized CRM system.

·         Given a more competitive business environment, business houses often need to apply modifications to the customer data for different purposes. Custom CRM can translate required data into another format to meet industry standards.

·         CRM system can cater to different requirements and different departments within a firm. Packaged CRM solution gives a static template for all, while custom CRM tool can be build to meet specific requirements for different levels within a company.

·         CRM system offers information about customers. Firms can fetch the information, can copy it, modify it, use it, and display it. Custom CRM can create a meticulous and sophisticated database system for your business.

·         Customized CRM system can identify the priorities and expertise of your business database. It is a very important feature to trace your valued customers out.

·         Custom CRM system is less complex than packaged CRM system. This is because, customized CRM software is built with specifications of your wants and needs whereas, the former offers an all in one solution, which can be complicated for small and mid-size organizations. You can develop the custom CRM according to your specific needs.

Many business houses fail to decide whether they should go for packaged CRM system or custom CRM system. However, it is better to mention here that custom CRM is costlier since, it caters to your specific needs. This point and the aforementioned ones should be the major factors for you to determine your business need.

Buy or Build: Another dilemma, which often keeps organizations undecided, is whether to build a custom CRM or buy one. Developing a software for your organization is the best option, since it caters to your exact requirements and is less expensive. If you don’t want to take the hazards of hiring developers, you can buy a readymade custom CRM from another firm however, it may leave you leeway for modifications to meet your requirements. For extensive CRM development and customization services, visit http://www.evontech.com/open-source-erp-crm.html

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If you think social media marketing is just another form of marketing, then you are missing out on a great deal! Social media marketing is here to stay, because it is the best platform to build brand identity and create brand loyalty. All roads lead to ROI and that is what business houses see in social media marketing. To determine whether ROI shall be the sole priority of social media marketing or extensive Engagement is the key to its success, remains still a concern with most businesses.

 

Every social media campaign has direct effect on your ROI (Return on Investment). The real intention of being social on social media is to make maximum use of your network and drive in revenue. It is about getting (financial) returns on every effort, which can only be the growth in sales and business revenue. To make every penny count, you have to work on your social engagement metrics.

 

Social Media Engagement is intricately related to ROI. It paves way for businesses to get closer to the target consumers, convert them to leads, and track conversion rate for their goals.  Be it Twitter, Facebook, Buzz, MySpace or Linkedin, engagement level must be high as nothing convinces consumers better than real-time interaction. Product marketing, feasible promises, creating brand awareness, solving queries, and resolving disputes…the more active a business is on social media platforms, better is the chance of getting maximum ROI. E-mail campaigns, social media optimization, unique landing pages, and promotional coupons are some of numerous ways to engage users and generate leads.  

 

To decide what is more important, ROI or Engagement is a Chicken and Egg situation. The priority must be ‘Revenue’ and the only way to get it is by practicing profitable consumer interaction. 

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OpenTaps offers an all in one solution for business houses. This open source tool provides ERP and CRM solutions to an enterprise. Its numerous functions include point-of-sales, warehouse, customer management, e-commerce, general ledger, accounting, mobility integration, build-in business intelligence solutions, and online store. Equipped with Google calendar, mobile phone, and Microsoft Outlook, OpenTaps is based on Apache OFBiz Foundation. Low cost and flexibility… these are two main characteristics of this software and this is the reason why OpenTaps is best for small business.

 

Features of OpenTabs: The general features of OpenTaps are as follows:

·         It is a software, which functions as a complete business solution. It takes care of CRM and ERM systems of a business.

·         It integrates marketing, sales, and accounting with customer services.

·         It supports unlimited online and physical stores, categories, catalogs, and products.

·         It ensures up-sells and cross-sells of products of a business house.

·         It provides various supports to product management such as physical products, downloadable products, digital products, configurable products, and variant products.

·         It sets group and individual specific pricing.

 

How it works: OpenTaps software works to join various components of a business. There are four main parts in its functionality: operating process, teamwork processes, enterprise teams, and unified database. Within the cycle, customers are connected with these business components. The functionality of the cycle is as follows:

 

·         Customers/ partners/ suppliers get connected with Business Operating Processes.

·         The business operating processes is linked with business teams.

·         Business teams collaborate with enterprise teamwork processes.

·         The unified database teams up directly with business operating processes, teamwork processes, and business teams, thereby indirectly linking customers, partners, and suppliers.

·         The entire system collectively forms a strong Contextual Collaboration between customers and business.

 
  Why small businesses prefer OpenTaps: From the aforementioned discussion, it is quite obvious that OpenTaps singlehandedly provides alternatives to a number of expensive business tools, apart from performing as joint ERP plus CRM solution. Given below are some reasons to justify its popularity among the small and mid-size business houses.

 

·         It is an open source CRM + ERP solution. The business houses don’t need to bear the additional fees associated with licensing, downloading, and registration.

 

·         OpenTaps comes with a very small price tag. This feature helps enterprises to utilize the all in one tool within the limitations of their budget.

 

·         The system runs on an automated system, which saves time and cost related to hiring people.

 

·         OpenTaps supports a dynamic system. It is a real-time software, which can be accessed anywhere and anytime through Internet.

 

·         The system provides a secure environment for all businesses.

 

·         The system is supported by a group of expert developers. The business houses can fetch their help anytime.

 

For more information on OpenTaps and its development services, visit http://www.evontech.com/open-source-erp-crm-1.html
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It would be wonderful if only one tool can give you the functionalities of hundred tools singlehandedly. Isn’t it? Whether it is a big corporate house or a small or mid-size enterprise, an entrepreneur always looks for such an efficient business solution. OpenTaps is one of the few business tools, which can serve multiple functions with its build-in business intelligence solutions. It is an open source software, which provides ERP, CRM, ecommerce, accounting, warehouse, point of sales, online and physical stores, and mobility integration at once. Supported by skilled developers, the wide range of services makes it favorite with all business houses. It can be the ideal alternative to high-end and expensive business tools. While small companies want to cash its flexibility, security, and low cost, big companies eye its wide features. Overall, it won’t be unfair to say, OpenTaps is a complete open source platform for your enterprise.

 

The features of OpenTaps on different sectors in a business are as discussed below:

 

OpenTaps as CRM and ERP tool:

 

·         It has an automated sales process.

·         It forecasts sales diagram and manages implementations.

·         The built-in calendar and tasks are linked with different teams of an enterprise.

·         It shares and governs business documents.

·         It integrates mail server.

·         It looks after quotes, order placement, and order delivery prioritization.

·         It comes with Voice over IP Integration, correction through USPS, and address lookup.

 

OpenTaps as financial tool:

 

·         It supports double entry ledger.

·         It provides support with boundless hierarchy of accounting system.

·         It takes care of account payables including payments, invoices, statements, aging and account receivables.

·         It generates tax and other financial statements.

 

OpenTaps as manufacturing tool:

 

·         It keeps record of serialized, lot-based, and non- serialized inventories.

·         It manages all manufacturing and warehousing processes including production, work orders, and bill of materials.

·         It hosts virtual inventory.

·         It helps in Material Resource Planning or MRP.

·         It teams up with DHL, UPS, and FedEx.

 

From the above discussion, it is quite clear that OpenTaps is an all in all solution for your business. However, before implementing the software, there are some points, which you should keep in mind. They are mentioned below:

 

First you need to understand the requirements of your business and how it can help you in managing and implementing your business processes.

 

Decide on your budget. Check if the Return on Investment (ROI) is higher than the costs. Initially, appoint a core group to monitor the implementation process and the issues associated with it.

 

Track the features of OpenTaps and see how the implementation can be improved to enhance the functionalities of the features.

 

You need to train a group of users to check the efficiency of initial implementation. These users will see how the system works and will generate ideas for better performance.

 

After these modifications based on the real-time issues, it’s time to move your business data to this system. However, keep the current tools intact as backup.   To get the perfect OpenTaps solution for your business, visit http://www.evontech.com/open-source-erp-crm-2.html

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