Does this sound sweet? SugarCRM is an open-source software-solution vendor and is also known as Sugar Customer Relationship Management (CRM) system. SugarCRM development is extensively used by businesses to streamline their customer management processes. SugarCRM developers provide robust solutions to businesses integrating information system that is used to plan, schedule and control the presales and post sales activities in a business organization. It encompasses all aspects of dealing with prospects and customers including sales force management, call centers, marketing and technical support in any business.
It makes communication between the customer and business smooth creating an effective feedback mechanism. Although there are a number of Customer Relationship Management systems in the market, SugarCRM stands out. SugarCRM is developed using PHP and provides basic CRM functions like sales management, lead tracking, project management and issue tracking among others. Available in both free and commercial versions, it has revolutionized the market ever since its launch.
Ever since its launch is 2004, SugarCRM has become one of the favorites among businesses around the world. Hundreds of offshore development centers have emerged around the world, which are delivering custom solutions to clients. A business can easily outsource their custom development projects to these places and get solutions developed by developers to meet every budget. The purpose of using this technology is to improve long-term growth and profitability by understanding customer behavior and shaping policies based on these understanding.
Advantages of SugarCRM
- Integrating SugarCRM for any customer centric business is very easy. Developers create easy and web-based solutions, which are intuitive in nature. You will require no prior knowledge or experience to use it for your business.
- Since there is a free version of it, you will incur no cost on the application. The only cost is for customization and support. The free version of this CRM is powerful and can be used by small and medium businesses.
- There are 40 major development tools, which can be integrated to give your business a robust solution and meet your needs along with those of your customers. Think of a customer management tool and rest be assured that it comes with SugarCRM.
- Expert developers can customize your application to any level, which helps you in having a completely unique solution to meet exact business needs. A wide variety of plug-ins available helps in customization.
- Sugar Customer Relationship Management can be used across various platforms, as its operating system neutral. So be it Linux, Windows, Mac or UNIX, you will be able to run your application easily.