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Be Netflix Intelligent to Grow your Business. Stop Shooting in the Dark!

I am a big fan of Netflix shows, but even a bigger fan of Netflix itself. The reason being Netflix’s business intelligence (BI) that is secretly predicting the future of sales and marketing. If you also want to be a smart marketer and take your
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Checklist for Smart SEO: How to Develop and Work On Your SEO Plan

Before I begin explaining the SEO checklist which goes into making an effective SEO plan for the successful marketing for any business, let me give you an introduction of SEO. It stands for Search Engine Optimization, which means optimizing a website
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The role of Quality Assurance Engineer is essential in Initial Business Analysis Meeting

In IT Industry specially in an independent software testing company, Product Owners- be it the Project Manager or Business Analyst, are mostly from development background. In general, developers have some misconceptions about QA and thus during SDLC
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