Two men in San Francisco couldn’t afford to pay rent for their loft apartment. To avoid eviction and make a few bucks, they rent out three air mattresses in their living room.
And, Voila! They soon get three paying guests (two men and one woman), who pay $80 each for bed and breakfast.
Ever since then, the idea was no longer limited to just help pay their rent, but become a billion-dollar behemoth in the sharing economy.
The two men I am talking about are Brian Chesky and Joe Gebbia, and the startup they built from the scratch is Airbnb. An unstoppable juggernaut now, Airbnb is currently valued at a staggering $38bn and has already been hailed as one of the most valuable startups in the US.
But, the bigger question is, how did they do it.
They Tested The Market by Launching an MVP
Brian and Joe realized that...
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